Jask group are introducing a new feature called Jask Twitter Tip
What we will be doing every Tuesday is focusing on one great Twitter tip we think you should integrate into your social media strategy.
Today’s Jask Twitter Tip Tuesday: General Twitter tips
Reach out
Follow other people, have conversations, ask questions and retweet other users’ relevant tweets; this will increase awareness of your Twitter activity and help you attract a following.
Be interested and you will be interesting
Take time to read other people’s tweets – consider what you like and don’t like about their Twitter feeds. It will inspire you and help to inform your own approach.
Be yourself
Twitter is a very immediate, transparent medium. It’s almost impossible to pretend to be what you’re not. Be authentic and genuine – personally and on behalf of your brand.
Focus on relevance
Follow and engage with people/organisations you share interests, missions or values with (find them by checking relevant topics using tools like Twitter Search, Monitter, Samepoint, TweetDeck etc.). Remember, with followers, quality is more important than quantity.
Make every 140 characters count
Use URL shorteners, like bit.ly, tinyurl or give.to, so you can include links without using up too many characters. Include key words and hashtags that will catch your audience’s attention and give them a reason to click on your link.
Always integrate
Twitter will provide the most value to your organization when used in conjunction with other social media – Flickr, YouTube, blogs, Facebook etc. – your own website, any microsites you may have, and other websites, online forums and communities, so share content/links in your tweets.
Check back every week for ‘Jask Twitter Tip Tuesday’ for some more great Twitter tips we think you will find useful.
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Technorati tags: social media, twitter