Branding

Your brand matters.

It’s more than just a logo; it’s your reception.
It will position your company.
It is what you want your customers to instantly recognise.
Everything you do will be affected by it.

We can help you create a strong brand from scratch or work with you to re-develop your existing brand. Maybe you are launching a new product which needs to have an identity within existing corporate positioning, or are looking to update your existing brand identity. We will work as a partner to create the branding that is right for your company.

We take great care to research competitive brands and analyse market trends before a design is undertaken. We will ensure that your brand identity appeals to your target audience- spending time considering colour, imagery and typeface options.

Corporate guidelines and brand consistency
Once your brand 'look and feel' has been created, it’s vital that its usage is safeguarded and policed.

We can create a comprehensive set of corporate guidelines to protect your brand providing guidance to potential users as to how the company should be portrayed at all times. Outlining clear instructions on areas such as colour breakdowns, typeface, positioning of logo, spacing, style of imagery, etc, will give you consistency throughout your brand, wherever it is used.